The process of managing your online interactions and content across social media channels like Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok.
The practice of increasing both the quality and quantity of website traffic, as well as exposure to your brand, through non-paid (also known as "organic") search engine results.
The practice of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.
The use of influencers to achieve business or organisational aims, typically in the form of endorsements and product mentions.
A form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.
The process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service.
At its most basic level, email marketing is the use of email to promote your business.
SMS marketing allows businesses to communicate coupons, promotions and alerts via permission-based, opt in text messages.
WhatsApp marketing is the use of WhatsApp to market your products/services/brands/offers.
Web design refers to the design of websites that are displayed on the internet.
Graphic design is the craft of creating visual content using typography, photography, and illustration to communicate messages.