What is a Focus Group?
A focus group is a meeting where 5-10 potential consumers get together with a moderator to answer a series of questions about a business’s name, brand, product and etc for…
From behind-the-scenes breakdowns of viral government campaigns to expert strategies on crisis communication, public trust, and digital diplomacy—this is where public sector marketing gets real. Whether you’re running a national awareness campaign or battling misinformation online, our blog delivers fresh insights, case studies, and insider knowledge to help you craft messaging that moves nations.
